Great class on Monday everyone!!! It was nice that everyone could make it to class 🙂 A few matters of house keeping: Our Comedy Grad is Tuesday May 30. Everyone is performing a 7 to 10 minute set. The doors will open at 6:30. Showtime is 8:00 PM. Tickets are 10$ at the door.

REMEMBER: The contents of your set: STORY/FRAME TAGS.

In this blog I will be covering: RUNNING GAG and CALLBACKS.

Alright, I’ve told everyone in class: besides your punchlines making a POINT your punchlines also have to have more emotion than the PREMISE! If there isn’t a point or emotion in the punchline then the premise and the punchline are a wash. Ask yourself what you’re trying to say in the joke and then create the premise and then ask the questions that have emotion, the unspoken, taboo out of bounds and from other perspectives. Put the premise and the punchlines together until you like it.

REMEMBER: The jokes have to keep getting better in your set, more emotion and more well crafted toward the end of your set ending on your BEST JOKE! If you don’t do this, your set is a wash/ vanilla.

RUNNING GAGS. A running gag is a set of 3 or 4 jokes all making REFERENCE to the first joke. The gag should be based in your theme have something to do with core of your frame. A running gag makes reference more than once,

CALLBACK: A callback makes reference to ONE TIME to a previous joke. A callback helps to create HISTORY in a short set.

EXAMPLE: (My FRAME IS about being Norwegian.

(In my example I’m using Pirates as the running gag. A running gag helps to keep your set lose and keeps us as comedians lose and not take ourselves so seriously. We get to be silly while we’re building our set. It forces us to think outside ourselves.

My name is Paul Sveen. My last name is the sound a PIRATE makes when they pulls out their sword, (I make my name sound like a sword being pulled from a scabbard.)  “SVEEN!” Some day you’re going to be on a beach vacation and a swashbuckler’s going to stumble up and go, “SVEEN!” give me your treasure you land lubber! And you’re going to say, “relax everyone, we saw this guy at Yuk Yuks! He’s not threat. Sveen is Norwegian you ever here one of us talk? We could be talking about socks it sounds like we’re going to middle earth to battle the orcs! FIRST GAG: I’m not sure what I would do if I was accosted by a pirate. He’d walk up, “Give me your treasure you scurvy dog!” I’d say, treasure, you just stole my opening joke captain hack! ‘SVEEN! Norwegian food is the worst food in the world, “you want some fish soaked in battery acid?” No I’m good Klingon! SECOND GAG: I think the hardest part about being a Pirate on the prairies is trying to convince your magpie it’s a parrot!  Worst music in the world is Norwegian rap. I do a rap beat and then talk like the Swedish Chef. THIRD GAG. What would you do once you stopped being a pirate. You’d have to work on your people skills maybe getting a job as a Home Depot greeter. Could be awkward asking which aisle the saws were in to a guy with a peg leg an eye patch and a hook! Any way, great talking to you, I have to get some Duracell’s , I’m making fish! SVEEN! (CALLBACK)

  1. Know your story 2) what’s the theme, write three jokes that makes reference to the theme. 3) Look at a joke in the middle of your set and crate a joke that makes reference to it. This will be your callback.
  2. Have fun. Rehearse your set at least once a day. Listen to it on your headphones. Keep tagging your jokes and set. Make sure your jokes keep escalating in your set, starting with your second best joke and finishing on your best joke!!
  3. I can be booked as a speaker and a comedian. I can share workshops with your group and also perform at your function. I also do ONE on ONE coaching if your’re interested.

Class 3: Story + Tags = Set.

REMEMBER: Our comedy Grad is Tuesday May 30th. Tickets are 10$ at the door. The doors open at 6:30 the show starts at 8:00 PM. Everyone is performing 7 to 10 minutes. I will be taping the Grad Night for the documentary so please invite family friends and co workers because the better the audience the better the response for the documentary and for your DVD. I’ll be pitching the documentary to several networks so lets get a rocking audience!!!!!                                                                                                                                                                                                                                                         Great class last Monday kids, yes we missed Clint and yes we missed Patrick but we shared the sets we wrote for each other and learned the value of perspective. REMEMBER: Look at each sentence in the story you choose for class next Monday: ( this will be the set you’re going to choose for the Stand Up Grad Night)

REMEMBER : PREMISE: and then the ELEPHANT IN THE ROOM, the unspoken emotion. This is the PUNCHLINE. Once you have the punchline, add the 3 AMPLIFIERS and one of the three examples can be used to FORESHADOW the next joke:
EXAMPLE:JOKE 1) A lot of comedians are insecure, suffer from depression and use humor to fill a hole. Speaking of holes nice to be back in this club! JOKE 2) A comedians’ working in a club has a heart attack and dies. Suddenly he’s at the pearly gates. On the other side are a bunch of comedians, Bob Hope, Richard Pryor, Joan Rivers, Don Rickles. Saint Peter tells the new comic before he can go into heaven he had to tell his joke that was his greatest risk. The new comic starts sharing his most courageous joke. Suddenly Saint Peter says, “wrap it up God just gave you the light!” On the other side of the gate Don Rickles says, “I’m dead a week and Saint Peter has already stole my act!”

REMEMBER: HOMEWORK: WRITE 6 JOKES from 3 different perspectives  FOR) 1) the guy who brought the wrong part to the Canadian Tire, 2)his wife and 3) the automotive attendant.

REMEMBER: Have your 7 to 10 minute set (TAGGED AND BAGGED!!!!) for Monday.

REMEMBER: You can bring my Humor Work shops, Key Note and my Stand Up Comedy Performance to your company, work, fundraiser or Christmas Party. E mail me:

Writing Class 2 Foreshadowing.

Thank you everyone for the great class on Monday. I really appreciate your hard work. I would also really appreciate if you spread the word of my class and my website. If you know an organization or company that’s looking for a speaker or comedian for their event, please give them a link to my website or give them my E mail please. THANK YOU SO MUCH!!!

  1. Remember : Story, Tag each sentence in your story. Re tag the set/story from as many perspectives on the circle as you can.
  2. When we foreshadow our set we set the next joke up in the set. This gives our set rhythm and escalates the theme
  3. I’m going to play with the set I’m writing for another student in the class: “My spouse doesn’t like me being in a comedy class.”
  4. REMEMBER : Story is the boss. I’m taking a story from my past where:over five years a comedian’s wife slowly stops going to his shows.
  5. Opening joke: (I’m going to keep directing and foreshadowing the jokes toward a comedian’s wife never going to their shows.) WRITE OUT THE PREMISE and then look for the emotional unspoken punchline, also, look at the key words in the previous joke and use it to foreshadow the next joke 1)”It’s weird, my wife used to think I was funny; live together fifteen years and suddenly, I’m not hilarious.” 2) I tried to include her talk about her in my shows; how she was at the show, how she hates the neighbor, her weight; and every night she’s the only one not laughing! 3) I asked her yesterday if she wanted to go to my show. She said no, she had to fight the neighbor. (CALL BACK)
  6. Find the story, tag it with the unspoken truth as the punchline. Keep talking it out and journal new material.
  7. Have your 5 to 7 minute set for Monday.
  8. E  mail me if you have any challenges:
  9. remember to have fun and share my class, website and me as a comedian.

April 24: Class One, Set Outline.

Thank you everyone for being in my writing class and making it a success. This class is five weeks culminating (finishing) on May 30th with our performances. PLEASE: don’t sleepwalk through this class, don’t allow the creative percentage of yourself, the 15, 20, 25% to be enough. Ask more of yourself in this class: journal three pages a day on your set, your material, different perspectives tagging the jokes you have already written.

Remember your goal and when you’re writing your set. Remember to align the energy of your goal: if it’s to take a risk, be spontaneous, to laugh, to write well crafted jokes, whatever your goal is, visualize it and actualize (make it happen) in your material.


REMEMBER: OUR JOKES  SHOULD REVEAL WHO WE ARE TELL THE AUDIENCE ABOUT US. We begin with the first sentence in our story. My story is about someone who left me for a Zookeeper. I want to reveal me in this set and not point ‘out there.’ When I look at this set what I’m saying is I was ’emotionally unavailable, immature, not ready to be in a relationship.’ These are the ideas and emotions I’m mining in the unspoken punchlines. I’m revealing me this way and this way, keeping the set original and authentic. I’m also keeping in mind my goal.

1) Use your introduction to foreshadow your set. 2) Rehearse your story until you know it and then begin tagging it. I’ll begin at the first sentence in my zookeeper story.

I write out the first sentence: (I have an opening joke for this set, it will setup my set but I want to save it for the class 🙂

JOKE 1) I wasn’t ready for my first relationship ( this is the premise I’ve stated it and now ask the unspoken questions, the way out sarcastic questions and the deep dark questions and also, not just from our perspectives, from EVERY POINT ON THE BALL! ” Back to I wasn’t ready to be in a relationship: I was too immature, I had my parents as an example, I didn’t know how to be myself, I was 19. (This last idea struck a chord with me. Here’s the first joke. I’ll rehearse and talk around it but here’s the bones of the joke.)

  1. “I wasn’t ready for marriage, I was 19, I was old enough to drive, vote, die for my country and um. . . .drink.”
  2. Have a 5 to 7 minute set ready for Monday. E mail me if you have any questions.
  3. REMEMBER: you can book me for your event or company Christmas Party. Ask me in class.
  4. Have fun!!!!!
  5. And please share my web site and comedy links.
  6. REMEMBER MAY 30TH YUK YUKS: SPREAD THE WORD. Doors open at 6:30. Tickets are 10$ Show time: 7:30


April 24th, start of my Stand Up Writing Class.

If you’re interested in registering for my April 24th class please message me on Facebook or  E mail me at:

(FYI: This class will be filmed as a documentary.)                                                                                                                                                                                        First, thank you for reading my blog. I really appreciate it. I know there’s a million things you could be doing and that you’re spending time from your day in my blog is no small matter to me. I don’t care if I’m laying it on too thick, I really appreciate it. Thank you very much. This is my last class of the year I’ll be taking a break to edit and publish my second novel; so if you’ve been interested in being in my class, now is the time. What I want to share in this blog are the principles and the reason why I’m incorporating them in my class; In everything we do and all the reasons we do them, there’s ‘ONE THING,’ of all these things that will have the greatest impact on YOU and YOUR results!

  1. Your goals. What are the reasons you’re developing your humor and writing? What do you hope to achieve? Can you see the goal, feel it, envision, sense it, breathe it in? What would be your greatest result in your wildest dreams? How hard are you willing to work for it, rehearse, read, listen, give back, sacrifice? In my class we will laugh. We will be inspired. We will be kind to ourselves and each other but more than anything we will encourage each other and our ONE THING will be to work, work, work to make our goals happen.
  2. We will write for each other in my class. I’ve always talked about PERSPECTIVE: looking at a premise from other points of view on the circle. This exercise helps us see ideas and possibilities that we never considered and makes us better Stand Ups. Because Stand Up is such a personal experience; it’s a quantum exercise to see our efforts being performed by another person. ( This ONE THING exercise allows us to feel perspective and reflect on the choices someone else makes with our efforts as well as the other person learning from your perspectives. When we experience the value of writing for others in the class we’ll realize the value for writing for an audience!
  3. STORY: Everything begins and ends with story. We’ll explore the theme within your story and the emotion and the point or punchlines. We revert to the story the medium that connects to an audience and then our audience and to our goals. Our story carries our unique creative DNA and market brand. It’s what allows us to attract our results. Our ONE THING here is letting go of our doubt in ourselves and believing in our bliss.
  4. Energy: What we feel: fear, insecurity, frustration, certainty, passion or excited: what we truly feel is what connects to an audience and attracts our goals. Our energy our belief in ourselves and our goal will align in our creative habits. Our habits are the actions that create results. The ONE THING you can do to ensure your results is to base your habits on your results.
  5. Writing: The ONE THING we can do to get the most from our STAND UP WRITING is to mine our honesty. Our truth has emotional gravitational power. Our secrets are what an audience and our humor is starving for. We will be studying: misdirection, sarcasm, tags, running gags and callbacks. All of these joke genres will be predicated on your story. I promise you that you will leave this class with absolute master of your talent.
  6. This class runs from Monday April 24th to Monday May 29th. The comedy Grad performance will take place Tuesday May 30th. Each class is 7 until 9 PM. All supplies are included. To register please message me on Facebook or E MAIL ME at:

If I knew then.

When I first began Stand Up Comedy, I thought there was a formula, a combination to unlocking the secrets to comedy, to writing the perfect joke. I now know that Stand Up is about being myself. I remember my mom telling me that, “just be your self,” I still don’t know that that means. It’s the same as ‘go find yourself’, or ‘let go,’ or, to each their own,’ they’re all subjective and to their own interpretation. After all these years, I’ve realized, being myself means moving into my strengths and putting in the work.

Stand Up is work, like anything else. It’s the same as writing. Writing is re writing . The other day I said, “Comedy is like golf. Let the club do the work.” So, the point of this blog is not only letting go but: “what are you feeding?” This would have been a great question all those years ago to ask myself. What am I trying to reach? What do I want? There’s two things I think we all want: laughter and love. If someone would have gave me this advice, look for what makes me laugh and open my heart! These should be in my material. This is when I happiest, when I’m laughing and when I’m sharing my heart. How do I put that into Stand Up? Story.

In Robert McKee’s epic screen writing book, “Story,” he says: if you’re not going to put yourself into your work, have the courage to be real and authentic, put my book back on the shelf. I don’t want your money.” I paraphrase but this is the gist. I come to the same conclusion and this is after performing Stand Up for 30 years, teaching for 20 and writing 2 novels and three Fringe plays. Take the risk say something about how you really feel, share your secret-self! Balls to the wall! The trick is, do this with vulnerability and honesty, grace and unbounded joy. Fear sucks in stand up and the only way to kill it is to move into and write jokes about why we’re afraid and what we’re afraid of. This reveals who we are and makes a connection with our audience.

Stand Up is a relationship. It’s a marriage with us and our story and our story with an audience. And just like a relationship: opposites attract. This is why the premise is always different or even opposite to the punchline. Opposites attract! Par example’: “If all of us danced like we couldn’t be seen and sang like no one could hear us, they’d be telling us bliss is the lunatic stuck in traffic.”

There’s a risk to “letting go,” of fear based habits. It’s scary because it’s all we know. I’m saying after all these years, I know to reach the places just outside our grasp, we should be laughing when we create and share our stories our Stand Up and opening our hearts and sharing who we are on stage as if we’re in a relationship no matter who you are or how different an audience is because, opposites attract. Allow your story to have all the emotions and colors a painting has but make the 2 most prevalent colors, laughter and love.

You can see me on YOU TUBE and Facebook. To E mail me for bookings as a Stand U and for my classes and Key Notes:

My Next Stand Up Comedy Class begins Monday APRIL 24 in Yuk Yuks Comedy Club. E mail to register:

Why do We Ration Ourselves?

Stand Up Comedy like Public Speaking is a risk. It’s not easy to stand in front a wedding crowd as an MC or speak at a function as a guest speaker or grabbed from a group and being asked to say a few words. We’re put on the spot, we feel the fear surge in us and the person we wish we could be disappears. This is the public speaking world. There are ways to overcome this, formulas we can follow through speaking groups and literature we can read to sharpen our saws to combat ingrained fear habits.

There is a difference between Stand Up and Public speaking and that difference is telling others what they want to hear or telling them something they’ve never heard! Stand Up Comedy is different than public speaking. When it comes to sharing our humor and being effective we have to move beyond being a formulaic speaker to being vulnerable having the courage to share our imperfections and having the creative courage to be ourselves.

I’ve learnt a lot about Stand Up Comedy over 30 years of performing in Clubs, bars and Corporate venues as well as Festivals. I can also add the invaluable education I’ve received in teaching Stand Up for 22 years for Continuing Education and writing three Fringe plays and a Novel, “The Angel’s Claw.” If you want to learn something, teach it. Because I’m committed to my students in both my Metro College Class and my Private Advanced Class, I’ve continued to do what I teach and always reach to be a better performer as well as teacher.

The ‘breakthroughs’ in Stand Up come in: it’s not what happens to us but what we do with what happens to us! When we’re bullied as kids, when we make mistakes and are scolded at home when we have our hearts broken or lose someone, losses remain in us and we forget them but THEY don’t forget us. We learn to protect ourselves, to limit ourselves to what we’ll share with others and even with the people we care about. The hurts that we encounter teach us to be careful to ration- ourselves.

This is the reason when we try Stand Up we’re terrified, protect ourselves by drinking, not performing or when we do, it’s a fractions of what we wanted to perform. We’re also afraid of being heckled being humiliated by an audience member. The thing is, the more we fear something: getting a speeding ticket, being broke, being late, not being funny, the more we attract it. The same is true of attracting a negative reaction from an audience. We get what we give. Our emotions are the fuel for our material and life. But we learn to protect ourselves, be careful, be invisible do what others are doing until we know how to do it. The challenge is: “the fraction of the result that we attract is equal to to the fraction of ourselves that we use.” If we’re only using 20% of our ability why do we expect anything more than 20% of a result?”

The way we achieve more of what we want from ourselves to reach beyond our grasp is to stop rationing yourself allowing yourself to live in scarcity ad being trusting abundance. Our results are not in the habitual 20% of scarcity but in the 40, 50, 70, 90% of abundance. Here are some actions you can take to start achieving abundant results.

  1. Break your set into SHOW and BUSINESS. The SHOW is the YOU in the relationship with your AUDIENCE. The show is having the courage to share your story, your secrets. This is where your comedy treasure is, in your honesty. Mine your stories the ones that reveal you the real you. Work on the material that you want your audience to know about you. I have classes in STAND UP WRITING MECHANICS that will help you build this set. But for now: Look at your stories and find the theme the pattern that runs through your life. This is your market brand. Ask and Answer questions about this pattern and to the stories that carry the pattern. Your best material will begin from this process.
  2. BUSINESS in show business is everything audience: being positive, prepared, rehearsed, kind, doing your time, recording your set and graphing it. (E MAIL ME ABOUT THIS.) Getting to the show early and be humble and sober. Listen don’t wait to talk. Treat the audience like they’re your soul mate. Talk about them. write some material for them, listen to the MC and create material from the audience response.

I’m starting a Stand Up Writing class at the end of April. If you’re interested E MAIL ME:

You can hire me for your Christmas Party or company event as a Comedian, Key Note or bring my Work Shop for a Company Laughter moral booster.

Advanced Class 4: graphing your set.

Great Class on Monday everyone. I can see how hard you’re all working at your material and set. We talked about the value of ‘GRAPHING YOUR SET’ and how to do that. In the ‘LAUGHTER COUNT,’ in the column vertically on the side of the page we insert the numbers I’d shown you. On the bottom of the page we insert the ‘KEY WORD’ of the first joke we’re tracking and the line to the number count on the vertical line. When we record our set and then play it back, we can track our set like it’s a stock. After your graph your set you will end up with a series of lines that are peaks and valleys that coordinate with the amount of laughter each joke achieved.

What do we with this information: 1) If your opening joke doesn’t get more than 5 seconds of laughter, re write it. Try it 3 to 5 times. If it doesn’t get the five seconds, re write it or write a new opener. 2) Take the three jokes that have the highest tracking count in your set and TAG them, put them in the circle and re write them from another perspective or genre, sarcasm or mis-direction and then put them in the set, IN FRONT of the previous joke. You want your set graph to be on a steady climb to your closing joke. 3) Your closing joke should get 10 to 20 seconds of applause and laughter.

POOL: somewhere on the page keep track of how fast you talked, if you said something that you could use for an idea later. Create some action plans you can take to make your set better: being more prepared, rehearsing more or pausing and letting the audience laugh. Keep track of how you felt and what other emotion would be better.

Image result for pictures of graphs

REMEMBER: you’re preforming Monday MARCH 13 at Yuk Yuks Comedy Club. Doors opens 6:30 Show time is 7:30. Tickets are 10$ only at the door. DVD’S Will be available for those who want them. Edited, titled and packaged HD copies of the night’s performances are 20$

REMEMBER: you can book me for your Christmas Party or business event, company moral boosters, work shops or Key Notes. E mail me for info:

I can be seen on YOU TUBE and if you have the chance, please share my web site and class. ( I’m starting another writing class at the end of April. Please share my class info. Any questions please E mail me:

Metro Class 4. Set Mechanics.

Great class last night. Last night the class was about, ‘LETTING GO,” trusting your creative self and instincts and moving into the positive emotions of our creative sand box and away from doubt, frustration and fear. Thank you everyone for working as hard as you are. Lots of laughs last night and I’m going to add, some breakthroughs! Yes this is an ‘Introduction to Stand Up Comedy,’ but we can still push ourselves creatively and take some risks while we’re having fun. It’s why when we did the book exercise so we can see how taking risks and sharing our INTUITION exercise story in class shows us how our stories and the passion we have in sharing them can translate into using the same skills in our material our rehearsing and our performance.

REMEMBER: Our Stand Up Comedy Performance is at Yuk Yuks :Tuesday March 14. Doors open at 6:30 showtime 7:30, tickets are 10$ Dollars only available at the door. The club is located in the Century Casino on 131 Avenue and Fort Road. Show and ticket info: E mail:

SET MECHANICS: 1) Say your story out loud. Your set, your performance is based on the story you choose. 2) Ask yourself what the point of your story is. What ever that point is, this should be your first joke. 3) Look at each sentence in your story and use the sentence as a premise and QUESTION and ASK questions about each sentence. Say the sentence out loud and add the answers you created from the questions. Keep asking the questions and ask from different perspectives on the circle and also from HOW YOU FEEL. If you’re frustrated or lost or intimidated by the premise or joke writing process, Q and A it and talk around it and move into the emotion and  create some material and add it to the story. As you work through each joke, REMEMBER to keep random ideas and brain storm ideas no matter how random, under the heading, “POOL,” at the bottom of the page. These ideas can come in handy.

Last but not least, when you get to the last sentence, ask and answer the questions and rehearse the ideas out loud. If you feel there’s a joke in the set that’s better in your set, put that joke at the end. Always have your best joke closing your set. Be aware of how you’re feeling when you write your jokes and rehearse them. Keep moving into these emotions and writing jokes with them: if it’s apathy or anger, frustration or excitement; write out how you feel. This is the premise. Then look for the unspoken truth in the questions, this is the punchline.

REMEMBER: you can book me for your event, Christmas party, office key note or moral booster. If you’re interested in a one on one Skype class or to be a part of my Advanced Stand Up Class at the end of April: e mail me please:

Please share my class if you want and my YOU TUBE videos and my WEBSITE.

Metro Class 3: Child Inside.

Your class is graduating Tuesday March 14 at Yuk Yuks in Century Casino: 13103 Fort Road Edmonton. Show time is 7:30. Tickets are 10$ at the door. Great Class on Tuesday everyone! Thank you for being in my class and for working as hard as you are. I hope you have an amazing experience in your ‘book exercise.’ Remember, get centered, sit down if you have to, relax, take a few breaths and close your eyes and follow your intuition. Again. this works because it’s asking you to take a risk and think outside yourself, your habits and to trust a sense in you, (your intuition) and this will introduce spontaneity and trust to your performance when you walk out on stage for the first time. Also, you can buy the book and bring it to class or write the name of the book down and tell us about it in class on Tuesday 🙂

REMEMBER: Class 3 is ‘Child Inside.’ We’re talking here about being in your creative sand box on stage. Be five and have fun, be silly and not take yourself so seriously. Be prepared, rehearse, work on your material and joke writing but also have fun, get used to the idea of being limitless and allowing the child inside of you to take part in your performance!

HOMEWORK: 5 to 7 minute set ( heads up at 6 minutes and 30 seconds to wrap it up) ALSO- A two minute story about your book experience 🙂

Choose a story that makes you laugh and shares your theme. Make sure you look at each sentence of your story ( especially the first and last and a few in the middle. I said 5 in class but you choose as many as you want, create at least three if you can 🙂

REMEMBER: when we talk about the child inside we’re talking about emotion, look for the joy and the bewilderment in the sentence, the awe and life lessons. If you can ask what the anger is or the regret or blame, you can ask a child like question. Look for the emotion in the sentence the deep emotion, what is it? What’s the elephant in the room? this is the PUNCHLINE. Ask and answer questions from different points of view on the circle and you will come up with the jokes.

If my story is about playing drums for Stompin Tom Conners, (which I did) I’m going to ask questions from his perspective, people from Nova Scotia, my sixteen year old buddies, my mom. And I’m going to ask questions from my theme and from the child perspective ( was I intimidated, out of my comfort zone was it fun, did I laugh) Then answer them. Talk your story out and ask yourself what the point is to the story and make sure that’s your closing joke. Have fun and tape your set and listen to it a few times before class.

REMEMBER: You can bring me to your Christmas party, company event as a Key note or also to bring my workshop for a retreat or for team motivation and moral!

Please share my class and my web site and you tube videos if you want. Also E MAIL if you have any questions about the class or booking me: paulsveen@shaw.a